A community built on connection
ParQ is an energetic urban village rooted in diversity, accessibility, and lifestyle.

ParQ is an energetic urban village rooted in diversity, accessibility, and lifestyle.
Brantford, Ontario
To launch a dynamic new community that celebrates individuality and urban connectivity, while driving urgency and demand in a highly competitive market. Without a traditional sales centre, our campaign focused on building trust and excitement through bold branding, digital-first tactics, and a high-energy narrative. The results: a complete sell-out of all 150 townhomes in just four days - with 40% of units sold directly to end-users, marking one of the most successful launches in Cachet's history.
Brand & Strategy | Website | Digital Marketing | Social Media | Print Collateral | Signage | Sales Centre