Strategies

A community built on connection

ParQ is an energetic urban village rooted in diversity, accessibility, and lifestyle.

Urban Towns

Brantford, Ontario

Marketing Objective

To launch a dynamic new community that celebrates individuality and urban connectivity, while driving urgency and demand in a highly competitive market. Without a traditional sales centre, our campaign focused on building trust and excitement through bold branding, digital-first tactics, and a high-energy narrative. The results: a complete sell-out of all 150 townhomes in just four days - with 40% of units sold directly to end-users, marking one of the most successful launches in Cachet's history.

Marketing Plan

Brand & Strategy | Website | Digital Marketing | Social Media | Print Collateral | Signage | Sales Centre

The Brand

Digital Brochure

Digital Marketing

Social Media